What can HOT RED do for YOUR business?

HOT RED delivers marketing plans, programmes and advice to companies that want to grow their business in Europe. In over a decade in marketing communications for B2B companies, I have delivered large projects (such as a one million Euro CeBIT presence), strategic projects (e.g. getting representatives of the leading European mobile operators to agree on a joint marketing strategy), and small projects (like revamping and translating the collateral library). The companies I have worked for include telecoms blue chips, mobile payment start ups, online asset management companies and one obscenely large bank. With all that diverse experience, I have collected more than a few tricks and tips up my sleeve, and I look forward to using my expertise for the benefit of your organisation.

Lead generation
Do you know who and where your customers are? Can your customers find you, online and offline? HOT RED will support you and your sales team in building and developing the sales pipeline. I make sure that your prospects get relevant information from you until they finally say Yes, that your customers are left wanting more, and that no inbound lead is overlooked.

Market entry plans
As an expert in EMEA marketing, I create a market entry strategy if you want to break into a new market. I work closely with your product and sales teams when you launch a new product or solution or service in an existing market, from start to finish.

Agency management
HOT RED is the interface to your suppliers – marketing and PR agencies, telemarketers, graphic and web designers, stand builders – and bundles all marketing activities in a concise project plan so you have an overview of what’s going on at all times.

Event management
You need event management expertise for a trade show or customer event? I deliver the planning and budgeting before, the on-site management during, and the follow up and review after.

Are you interested to find out how I can help you grow your business in Europe? Email me at, or send a tweet to @hotredbiz.

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